Find your perfect wedding dress at The White Wardrobe in Hitchin, Hertfordshire. We have been helping our brides find “The One” since 1999.

Find the dress of your dreams by visiting The White Wardrobe.

The White Wardrobe is a pretty little shop situated in the quiet market town of Hitchin, in Hertfordshire. Established in 1999, The White Wardrobe has earned every testimonial, review and recommendation through hard work and dedication.
I worked for The White Wardrobe for the previous owners for many years and was lucky enough to get the chance to buy the shop from them in 2012, something i will always be grateful for.
I have built the shop up from a little room that sold once worn and sample dresses off the peg,
to a lovely little shop that sells stunning wedding dresses to order.

I have handpicked a stunning collection of bridal dresses for you to try on and enjoy. Whether you are looking for a classical, contemporary or fairytale dress, our collections are from the designers Justin Alexander, Blue by Enzoani, Sincerity, and a few by Lillian West. Our prices range from £1200 to £2000
All of the designers are so different from each other, You have the glamourous Justin Alexander brides,
the traditional and romantic Sincerity and Beautiful brides, and not forgetting the jaw dropping beauty of Blue by Enzoani.
I can offer Premium Evening and Sunday Appointments for a charge of £50,
so if you fancy a girls' night-in with a difference,
visit our Book an Appointment page to find out more.

My aim is to make the whole experience from start to finish as stress free and enjoyable as possible. The White Wardrobe is a comfortable environment where you can spend the time that you need to make the right choices for you. No pressure. 
I will always talk you through delivery dates, cost and delivery timings before we even start looking at dresses,
so you will be full of knowledge by the time you leave.
I like to think I am a very honest person, so if you want to come along on your own, that is fine too.
 I will help you to find the right dress shape to make you feel amazing.

We have some gowns available to buy and take away with you on the day from our Outlet Store.
Our designers also have in stock gowns and live portals so i can tell you there and then if we can place an order for you, no waiting till Monday. Some dresses also have imediate deliveries from stock, all you will need to do is have your dress fittings with a seamstress, so if you are getting married quickly it does not have to be a problem.
But do remember once they are gone they are gone.

We do work by appointment, so book an appointment to make yours. 
Book early to avoid disappointment if you would like a specific time or day.


At The White Wardrobe we strive to give each and every one of our brides the very best experience possible, ensuring that your visit will be informative, enjoyable and a truly memorable experience.



We are always trying to find new ways to give our brides just the thing they are looking for with regards to stunning designs, up to date fashions and sumptuous fabrics along with comfort and quality at an affordable price.


A beautiful selection of gowns with prices starting from £1200 up to £2000. We welcome ladies of all shapes and sizes with most gowns being available to order  in a range of sizes. However our samples do range from a size 10 to a size 16, unfortunately we do not carry a 16+ brand.

"Perfect Dress and Fantastic Customer Service"

"Can't thank The White Wardrobe enough for helping me find my perfect dress! From start to end, they couldn't have been more helpful. Such a beautiful range of dresses and styles! Definitely highly recommend." Faye Holland